About2024-02-23T17:28:01+00:00

About

About

Who is Branding Arc

Branding Arc is the only full-service marketing and public relations firm dedicated to receivables management— providing a unique service to a special industry. We manage the websites, search engine optimization, and online reputations of over 100 receivables firms across all disciplines, including debt buyers, collection agencies, law firms, creditors, and their service providers.

Our mission is to help our clients tell their story. A company’s story is what sets it apart, and strategic marketing is what allows that story to be effective— creating connections, fostering engagement, and establishing the brand. Through the production and distribution of compelling, targeted marketing campaigns, we help companies improve their reputations, recruit staff, find clients, and establish a strong online presence.

With almost 20 years in the industry and a combined 40+ years of experience in marketing, the Branding Arc team is the most trusted outsourced marketing department in the accounts receivables management industry.

A collection agency working on a design project.

Who is Branding Arc

Branding Arc is the only full-service marketing and public relations agency dedicated to receivables management— providing a unique service to a special industry. We manage the websites, search engine optimization, and online reputations of over 100 receivables firms across all disciplines, including debt buyers, collection agencies, law firms, creditors, and their service providers.

Our mission is to help our clients tell their story. A company’s story is what sets it apart, and strategic marketing is what allows that story to be effective— creating connection, fostering engagement, and establishing the brand. Through the production and distribution of compelling, targeted marketing campaigns, we help companies improve their reputations, recruit staff, find clients, and establish a strong online presence.

With almost 20 years in the industry and a combined 40+ years of experience in marketing, the Branding Arc team is the most trusted outsourced marketing department in the accounts receivables management industry.

A collection agency working on a design project.

Key Ingredients to Our Success

Key Ingredients to Our Success

A man is proudly showcasing a rocket in his hand, alluding to his impressive reputation and strategic marketing skills in the debt buying industry.

Our Team

Our team has a passion for assisting businesses with maximizing the value of their brand, website and other digital marketing tools. It is our philosophy that marketing success stems from a fusion of skills, knowledge, and imagination, consolidated by experience.

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Adam Parks
CEO & Founder

Adam Parks has become a voice for the receivables management industry. With almost 20 years working in debt portfolio purchasing, debt sales, consulting, and the development of technology systems, Adam now produces industry news hosting hundreds of Receivables Roundtable podcasts and manages branding, websites, and marketing for over 100 companies within the industry.

A smiling woman in a blue shirt, representing the brandingArc.

Leah Ferrell
VP of Operations

Leah Ferrell has been working in the receivables industry for 8 years, with a background as a Collections Manager and has a passion for ensuring client satisfaction. As Vice President of Operations, Leah works to optimize resources, manage budgets, oversees day-to-day company operations and drives continuous improvement across the organization. 

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Katalina Dawson
Director of Sales and Marketing

Katalina Dawson came to Branding Arc with a background in marketing focused in events management and copywriting. As the Director of Marketing, Katalina oversees the creative development of marketing materials and collaborates with clients to help them achieve their marketing visions.

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Katie Head
Director of Content

Katie Head came to Branding Arc in 2021 with over 3 years of experience in the receivables management industry and 3 years of experience as a Librarian. As Director of Content, Katie combines her industry knowledge as a Certified Receivables Compliance Professional (CRCP) with her passion for the written word to help develop meaningful content for clients, consumers, and industry professionals.

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Bharath Ramachandra
Chief Technology Officer

Bhararth is a dedicated senior-level technology specialist skilled in analyzing requirements, driving strategy, and developing technical solutions, with advanced knowledge of product development and systems architecture. As the Chief Technology Officer at Branding Arc, Bharath handles software development and the creation of innovative solutions to complex business issues.

We Help Your Business Achieve New Marketing Heights

Are you ready to get started? Contact us today to speak to a marketing expert about your project.

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